Jennifer Gossett-Shannon
Creative and resourceful marketing leader
- Role
- Marketing Manager at Global Atlantic
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Jennifer Gossett-Shannon
Strategic and creative Marketing, Communications and Event professional with over 20 years experience adding color and depth to brand stories and helping companies make stronger connections with customers. Experience discovering and defining brand strategy, and developing and executing compelling integrated communication campaigns. Have advanced through positions with increasing responsibility, acquiring broad experience in consumer, technical/medical, b2b, non-profit and sports/events marketing, as well as event production and sponsorship development. Dedicated and persuasive, bringing passion and competence to my work. Believes strongly that the \"whole is greater than the sum of its parts\" and uses ability to build strong relationships to connect the dots in an organization to make teams and the organization better. Specialties- Marketing Communications for b2c and b2b audiences - Technical/Industry marketing to financial professionals and other technical audiences - Communication strategy - Copywriting - Managing the creative process with internal or agency resources - Media buying - Marketing automation - Lead generation - Event marketing and coordination, including trade show marketing - Fundraising
Experience
Marketing Manager
Jan 2017 — Present · Batesville, IN, US
Developed and owned strategic narrative for integrated campaigns that increased brand awareness, generated engagement, and secured leads.
Education
Milford High School
General, General
1986 — 1989
Ohio University
Bachelors, Communications
1990 — 1993
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.