Jen Winnagle
Build. Partner. Grow.
- Role
- Director of Business Development & Events at Fctr Sports
- Location
- Richmond, VA, US
- LinkedIn followers
- 500 followers
About Jen Winnagle
Dynamic director with extensive experience in league operations for a top national youth soccer league. Passionate about leveraging strategic thinking and program management skills to drive team success and foster growth. Committed to lifelong learning and making a meaningful impact in the community. Adept at leading teams, enhancing operational efficiency, and implementing innovative solutions that elevate participant experiences. Eager to contribute to a forward-thinking organization that values collaboration and development.
Experience
Director of Business Development & Events
May 2024 — Present · Addison, TX, US
Executive Collaboration: Assisted in the acquisition of four organizations, resulting in a unified new brand launch that enhances service offerings.Event Planning & Logistics: Managed logistics for events each hosting 100-200 teams, increasing the event calendar by 25% and successfully expanding into a second state, which led to a 20% growth in attendance overall.Revenue Generation: Achieved over $150K in net revenue from events in the first year, establishing three new partnerships that bolstered brand presence and market reach.Marketing Strategy: Developed targeted marketing strategies for both on-site and off-site events, improving engagement rates by 30% and enhancing overall participant experience and brand awareness.Cross-team Collaboration: Partnered with department leads to ensure cohesive brand management and operational execution.Client & Partner Relations: Cultivated and maintained long-term relationships with over 50 key clients and partners, resulting in a 10% increase in repeat business and referrals.Process Management: Designed and implemented event processes, policies, and standards, which improved operational efficiency by 30% and streamlined budgeting and staffing procedures.
Education
Virginia Commonwealth University - School of Business
Bachelor of Science (BS), Accounting
2002 — 2006
Virginia Commonwealth University
Master of Science (MS), Recreation, Park and Sport Leadership
2007 — 2008
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