Jen Porada
Senior Trading Manager Web Optimisation, Kids & Home @Matalan
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WORK HISTORY
Senior Trading Manager Web Optimisation, Kids & Home @Matalan
EDUCATION
University of Lancashire
BA HONS Fashion Promotion 4 year with Placement, Fashion
ABOUT JEN PORADA
With over 12 years of experience in the retail sector, I bring a versatile skill set spanning buying and online trading, with a strong focus on eCommerce in my most recent roles.I thrive in fast-paced, reactive environments, and excel under pressure. My current role has sharpened my ability to drive customer acquisition and retention through strategic trade planning tailored to customer demographics, value perception, and end-of-month shopping behaviours.I have experience managing key relationships and collaborating across digital channels including CRM, social (both organic and paid), PR, affiliates, ATL, and broader marketing. My approach is always customer-centric, data-informed, and results-driven.Highly organised with strong communication skills, I’m both a confident leader and a collaborative team player. I embrace change with a proactive, enthusiastic mindset.Technically proficient in Excel and PowerPoint, I also have hands-on experience with Salesforce Commerce Cloud, particularly in site merchandising.
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