Jeff Veis

About Jeff Veis

Results-driven software marketing leader known for creative vision with proven track record of success in GTM strategy and execution, digital demand generation, product marketing, and sales in early-stage startups, PE-backed and public companies. In-depth knowledge of data analytics, cloud, enterprise software development, AI/ML, security, open-source, SaaS marketing applications, and vertical industry solutions.Specialties: Corporate Marketing, Branding, Strategy, Product Marketing, Partner Marketing, Industry Marketing, Demand Generation, Digital Marketing, Field Marketing, Communications, PR/AR, Sales, and Developer Relations.

Experience

1. Chief Marketing Officer

   Impetus

   Mar 2024 — Present · San Francisco, CA, US

   Impetus is a global Data, Cloud, and Agentic AI product and services company providing advanced Context Engineering solutions and services to global clients including AMEX, UAL, Barclays, and BCBS. Impetus helps forward-thinking BFSI & HCMI companies migrate and transform their data infrastructure and enterprise applications to become an Intelligent Enterprise to drive superior business outcomes. Our revolutionary LeapLogic automation solution accelerates time-to-value by over 10x compared to market alternatives. We work with a broad set of industry leaders including Databricks, Anthropic, AWS, Azure, OpenAI, Snowflake, Cloudera, and Google Cloud.

Education

• Northwestern University - Kellogg School of Management

  Master of Business Administration - MBA, Marketing

• Northwestern University

  Bachelor of Science - BS, Computer Science

Skills

• Strategic Alliances
• Marketing Management
• Go-to-Market Strategy
• Strategic Partnerships
• Saas
• Business Alliances
• Management
• Strategy
• Start-Ups
• Marketing
• Enterprise Software
• Analytics
• Public Relations
• Business Development
• Analyst Relations
• Strategic Marketing
• Cloud Computing
• Corporate Communications
• Public Speaking
• Marketing Strategy
• Product Marketing