Jeff Lucas

Director, Website Development & Strategy

Role
Director, Website Development & Strategy at National Electrical Contractors Association Neca
Location
Alexandria, VA, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Jeff Lucas

Data-Driven Digital StorytellerExperienced digital project manager specializing in website development and digital strategy with a proven track record of overseeing large-scale projects, managing cross-functional teams, and driving impactful digital campaigns.

Experience

  1. Director, Website Development & Strategy

    National Electrical Contractors Association Neca

    Jan 2021 — Present · Washington, DC, US

    Oversees all technical and content aspects of 10+ NECA websites, including NECAnet.org, that receives more than pageviews annually; meticulously develops new project requirements; negotiates project contracts; and manages multiple projects. Joined NECA halfway into the new NECAnet.org project that involved a new vendor and a completely new design to launch the flagship website in less than 11 months after starting by working with NECA national staff, NECA chapters, the Executive Committee, the Board of Governors, NECA members, and multiple vendors. Constantly monitors website accessibility reports and SEO best practices to ensure website information is available for all users, information is easily found, and information is displayed in a visually engaging and informative manner. Develops and updates website strategies based on website data from GA4 and Siteimprove, and is in constant communication with leadership for all internal teams at NECA with suggestions to improve performance and reach. Notable new NECA websites: NECAnet.org, NECAconvention.org, ECmag.com, and NECAemerge.com.

Education

  • The George Washington University

    Master of Arts - MA, Political Management

  • University of Washington

    Bachelor of Science - BS, Cell & Molecular Biology

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Jeff Lucas — Director, Website Development & Strategy at National Electrical Contractors Association Neca in Alexandria, VA, US | Unifers