Jeff White
👉 Spirits Industry Sales & Brand Expert | Driving Growth for Suppliers & Distributors | Passion for Craft, Strategy & Relationships
- Role
- Cpws On-premise Sales Consultant at Southern Glazer's Wine & Spirits
- Location
- Tampa, FL, US
- LinkedIn followers
- 500 followers
About Jeff White
Crafting Success in the Spirits Industry—From Hospitality to High-Impact Sales For me,…
Experience
Cpws On-premise Sales Consultant
Southern Glazer's Wine & Spirits
Apr 2025 — Present · US
Primary Responsibilities - Build positive, credible, lasting customer relationships based on trust - Discover and identify customer business growth needs - Develop a customer business growth plan for each account and build a pipeline of selling opportunities to drive incremental sales above base business - Analyze data and insights to increase sales, grow customer business, and better achieve objectives - Regularly and consistently pre-plan account visits with an agenda, service purpose, and selling opportunities documented in CRM (Proof)- Prioritize sales activities to achieve objectives based on each customer business growth plan - Visit accounts regularly, capture visit notes, and build visit plans considering previous visit outcomes and document in CRM - Maintain deep knowledge of SGWS products and correctly present and position them in each account - Propose selling solutions to each customer and win the sale using consultative selling skills - Achieve internal SGWS and supplier objectives as prioritized by management - Manage customer issue resolution, seek additional opportunities to support the customer’s needs, and support business growth by providing customers with useful information and guidance - Adapt the selling approach based on each customer’s buying styles and individual business needs - Be knowledgeable and experienced in all accounts staying current with what competitors are offering and how SGWS products are positioned relative to the competition - Document and maintain account- and customer-specific information in CRM - Participate in sales meetings, on-site training, and supplier events as required
Education
Dakota State University
Bachelors of Science, Graphic Design, Web Design
2001 — 2005
Skills
- Direct Sales
- Online Marketing
- Branding
- Web Design
- Web Marketing
- Mac
- Event Planning
- Blogging
- Advertising
- Hands-on Training
- Website Development
- Web Development
- SEO
- Brand Development
- Customer Satisfaction
- Os X
- Employee Training
- Brochures
- Team Leadership
- Cms
- Product Knowledge
- Collections
- Entrepreneurship
- Corporate Branding
- Customer Relations
- Microsoft Office
- Sales
- Social Media
- Online Advertising
- Graphic Design
- Marketing
- Wordpress
- Leadership
- Tps Reports
- Adobe Creative Suite
- Logo Design
- Customer Service
- Management
- Team Building
- Google Analytics
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