Jeff White

👉 Spirits Industry Sales & Brand Expert | Driving Growth for Suppliers & Distributors | Passion for Craft, Strategy & Relationships

Role
Cpws On-premise Sales Consultant at Southern Glazer's Wine & Spirits
Location
Tampa, FL, US
LinkedIn followers
500 followers

About Jeff White

Crafting Success in the Spirits Industry—From Hospitality to High-Impact Sales For me,…

Experience

  1. Cpws On-premise Sales Consultant

    Southern Glazer's Wine & Spirits

    Apr 2025 — Present · US

    Primary Responsibilities - Build positive, credible, lasting customer relationships based on trust - Discover and identify customer business growth needs - Develop a customer business growth plan for each account and build a pipeline of selling opportunities to drive incremental sales above base business - Analyze data and insights to increase sales, grow customer business, and better achieve objectives - Regularly and consistently pre-plan account visits with an agenda, service purpose, and selling opportunities documented in CRM (Proof)- Prioritize sales activities to achieve objectives based on each customer business growth plan - Visit accounts regularly, capture visit notes, and build visit plans considering previous visit outcomes and document in CRM - Maintain deep knowledge of SGWS products and correctly present and position them in each account - Propose selling solutions to each customer and win the sale using consultative selling skills - Achieve internal SGWS and supplier objectives as prioritized by management - Manage customer issue resolution, seek additional opportunities to support the customer’s needs, and support business growth by providing customers with useful information and guidance - Adapt the selling approach based on each customer’s buying styles and individual business needs - Be knowledgeable and experienced in all accounts staying current with what competitors are offering and how SGWS products are positioned relative to the competition - Document and maintain account- and customer-specific information in CRM - Participate in sales meetings, on-site training, and supplier events as required

Education

  • Dakota State University

    Bachelors of Science, Graphic Design, Web Design

    2001 — 2005

Skills

  • Direct Sales
  • Online Marketing
  • Branding
  • Web Design
  • Web Marketing
  • Mac
  • Event Planning
  • Blogging
  • Advertising
  • Hands-on Training
  • Website Development
  • Web Development
  • SEO
  • Brand Development
  • Customer Satisfaction
  • Os X
  • Employee Training
  • Brochures
  • Team Leadership
  • Cms
  • Product Knowledge
  • Collections
  • Entrepreneurship
  • Corporate Branding
  • Customer Relations
  • Microsoft Office
  • Sales
  • Social Media
  • Online Advertising
  • Graphic Design
  • Marketing
  • Wordpress
  • Leadership
  • Tps Reports
  • Adobe Creative Suite
  • Logo Design
  • Customer Service
  • Management
  • Team Building
  • Google Analytics

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