Jeffrey Matter

Rvp Mid-market Direct @AccuWeather

State College-DuBois, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Oct 2024 — Present

Rvp Mid-market Direct @AccuWeather

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State College, PA, US

Build AccuWeather\'s annual and quarterly Strategic Plan for assigned agencies, including analysis of Agency revenue-Oversee bottom-up quota setting across markets and ensure functional \'voice of the agency\' input is comprehended prior to final AOP-Build and elevate relationships at the highest levels within the assigned agencies, C-Suite, Senior Agency Influencers to continuously uncover strategic opportunities to drive AccuWeather revenue on a global, regional, and local level-Identify and lead the development of joint business projects and/or beta opportunities with assigned agencies-Serve as internal voice of the agency customer to help shape product and marketing roadmaps-Agency account management -Collaborate with a number of internal specialists as needed to meet revenue requirements and to continuously identify relevant opportunities for your agencies-Strong Internal communication-Develop and negotiate trading agreements at an agency holding company level-Be a trusted thought leader to both external stakeholders and investment teams by leading consistent agency education initiatives and events-Demonstrate thought leadership in the industry; act as an ambassador and spokesperson for AccuWeather in the agency community-Develop network of strong relationships with key search and media industry influencers, customers and partners-Identify, grow and retain the best and brightest talent

EDUCATION

1987 — 1991

Commonwealth University-Lock Haven

Bachelor’s Degree, Accounting and Business/Management

SKILLS

Market ResearchCoachingCold CallingMarketing CommunicationsEvent PlanningAccount ManagementBusiness DevelopmentDigital MarketingSocial MediaSports MarketingManagementDirect SalesIntegrated MarketingSales ManagementDirect MarketingMarketingSalesOnline AdvertisingCustomer ServiceNew Business DevelopmentSocial Media MarketingAdvertisingMarketing StrategyDigital MediaSalesforce.comMedia BuyingLead GenerationEmail Marketing

ABOUT JEFFREY MATTER

As the RVP of Mid-Market Direct at AccuWeather, I bring over 13 years of experience in…

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Jeffrey Matter — Rvp Mid-market Direct at AccuWeather in State College-DuBois, US | Unifers