Jeff Oriecuia
Senior Technical Product Manager @Amazon Web Services (AWS)
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WORK HISTORY
Senior Technical Product Manager @Amazon Web Services (AWS)
Vancouver, BC, CA
Set and evolved product direction for core EventBridge platform services, operating at global scale where adoption, monetization, and long-term platform leverage had to be balanced carefully.• Guided product direction across EventBridge services including Event Buses, Pipes, Scheduler, and Schema Registry, with a focus on adoption, usability, and sustainable growth• Defined pricing strategy for new platform capabilities, shaping how customers perceive value and ensuring monetization aligned with long-term trust and platform health• Drove cross-organization alignment on roadmap and delivery decisions, balancing speed to market with reliability and long-term platform health• Invested heavily in direct customer engagement, using hundreds of conversations to inform roadmap decisions and simplify how teams build and operate event-driven systems• Represented the product externally through keynotes, workshops, and executive briefings, helping customers understand not just what the platform could do, but how to use it wellKey achievement: Launched and scaled EventBridge Pipes to tens of thousands of customers and billions of weekly events, establishing it as a core pillar of AWS’s event-driven platform.
EDUCATION
Simon Fraser University
Certificate, Business Analysis
Scrum Alliance
Certificate, Certified Scrum Product Owner (CSPO)
Diqiucun Language School
Diploma, Intermediate Chinese
The University of British Columbia
BSc, Computer Science
The University of British Columbia
BSc, Biology, Psychology
Quantic School of Business and Technology
Executive MBA, Business Administration, Management and Operations
SKILLS
ABOUT JEFF ORIECUIA
I build and scale products people depend on, where technology and real human behavior intersect.Much of my work focuses on problems that are not purely technical. The hardest decisions are usually tradeoffs. What to build first. How to price it fairly. How to explain it clearly. And how to earn trust from customers who rely on systems that cannot fail.I own strategy and delivery for Amazon EventBridge, a service used by millions of customers processing trillions of events each week. I shape API design decisions and long-term tradeoffs, define pricing models from scratch, and spend hundreds of hours in direct customer conversations to understand how systems behave in the real world.Customer empathy is central to my work and helps me make clear decisions under uncertainty. Years building and running a business in China shaped how I think about leadership, cultural context, and earning trust when stakes are high and ambiguity is unavoidable. I bring that perspective into how I work with executives, engineers, designers, and customers.I enjoy mentoring product managers and helping teams develop stronger instincts around prioritization and impact. Lately, I have been especially interested in how generative AI can be used practically to accelerate discovery, planning, and execution, without losing human judgment in the process.Always happy to connect with fellow product leaders, innovators, and builders.
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