Jeff L.
VP, Director Performance Marketing @ Hart
- Role
- VP, Performance Marketing at Hart
- Location
- Cleveland, OH, US
- LinkedIn followers
- 500 followers
About Jeff L.
Traditional Media planning background migrated to digital media. Focused on digital investment and performance media in the SEM and Programmatic space. My experience has progressed with technology, and each new advance brings greater challenges & opportunities. Specialties: Digital media investment Paid Search Google AdWords Certified 2013-Present Google Analytics Certified 2015-Present Programmatic The Trading Academy Certified Basis Elevate Certified OneView by Roku Certified Display OTT/OLV/CTV Digital Media Planning & Execution New Business New Business/RFPs Business Presentations
Experience
VP, Performance Marketing
Apr 2025 — Present · Cleveland, OH, US
Digital channel investment oversight and management on behalf of all Hart\'s clients.
Education
University of Nebraska-Lincoln
Bachelor's degree
Skills
- Digital Media
- Television
- Media Buying
- Google Analytics
- Media Planning
- Google Adwords
- Digital Strategy
- Client Presentation
- Direct Marketing
- Sem
- Radio
- Advertising
- Email Marketing
- Ppc
- Mobile Marketing
- Display Advertising
- Blogging
- Business Development
- Social Media
- Integrated Marketing
- New Media
- New Business Development
- Creative Strategy
- Ooh
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