Jeff Lerch

Principal Design Leader | Cross-Company Design & Design Systems

Role: Principal Designer at Amazon Web Services (AWS)
Location: Seattle, WA, US
LinkedIn followers: 500 followers

Information TechnologyView LinkedIn profile

About Jeff Lerch

I\'m a broadly-skilled designer, with over 20 years of experience practicing design across…

Experience

Principal Designer
Amazon Web Services (AWS)
Aug 2025 — Present · Seattle, WA, US

Education

The Ohio State University
MA
2002 — 2004
The Ohio State University
BA
1998 — 2002

Skills

Information Visualization
Research
Service Design
Information Architecture
Sitemaps
Affinity Diagramming
Usability
Ethnography
User Scenarios
Mobile Design
Participatory Design
Concept Design
Design Thinking
Responsive Design
User-Centered Design
Prototyping
Adobe Creative Suite
Pitch Work
Spss
Human Computer Interaction
User Experience
Virtual Reality
Task Analysis
Usability Engineering
Digital Advertising
Contextual Inquiry
Visio
User Interface Design
Interaction Design
Product Design
Design Strategy
Play Testing
Experience Design
Personas
Paper Prototyping
Information Design
Wire Framing
Card Sorting
Storyboarding
Quantitative Research

Contact information

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•••••@amazon.com
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Current company

Amazon Web Services (AWS)

IT Services and IT Consulting · 10K employees · Founded 2006 · 410 Terry Ave N, Seattle, WA, 98019, US

Launched in 2006, Amazon Web Services (AWS) began exposing key infrastructure services to businesses in the form of web services -- now widely known as cloud computing. The ultimate benefit of cloud computing, and AWS, is the ability to leverage a new business model and turn capital infrastructure expenses into variable costs. Businesses no longer need to plan and procure servers and other IT resources weeks or months in advance. Using AWS, businesses can take advantage of Amazon's expertise and economies of scale to access resources when their business needs them, delivering results faster and at a lower cost. Today, Amazon Web Services provides a highly reliable, scalable, low-cost infrastructure platform in the cloud that powers hundreds of thousands of businesses in 190 countries around the world. With data center locations in the U.S., Europe, Singapore, and Japan, customers across all industries are taking advantage of our low cost, elastic, open and flexible, secure platform.

amazon.com

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