Jeff Joiner
Director of Studio Design at PlatinumBlack
- Role
- Director of Studio Design at PlatinumBlack
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Jeff Joiner
Creative director, designer, and educator with an MFA in Design Research and deep experience leading cross-functional teams to deliver high-impact marketing for brands including American Airlines, AMD, FedEx, Oxy, and PepsiCo. Known for an empathy-driven leadership style and a clean, refined aesthetic that balances strategic vision with attention to detail. Previously spent eight years as a Professor of Practice and Director of the student-run design studio at Virginia Tech, helping shape one of GDUSA’s Top Design Schools while mentoring students in both design craft and the business of design. Recipient of AAF-Roanoke\'s Advertising Person of the Year, with work recognized by the Effies, Graphis, LogoLounge, and multiple national and regional award shows.
Experience
Director of Studio Design
Jan 2025 — Present · Houston, TX, US
Education
University of North Texas
MFA, Innovation Studies with a Concentration in Design Research
University of North Texas
BA, Communication Design
Skills
- Art
- Creative Direction
- Graphic Design
- Branding & Identity
- Concept Development
- Typography
- Mentoring
- Creative Strategy
- Interaction Design
- Indesign
- Illustrator
- Corporate Identity
- Art Direction
- Posters
- Teaching
- Design Research
- Corporate Branding
- Advertising
- Logo Design
- Design Education
- Web Design
- Visual Communication
- Brochures
- Annual Reports
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