Jeff Swanson
Digital Marketing, Strategy, Analytics, AI; currently a graduate student at Creighton for Business Analytics
- Role
- Strategy at Hurrdat
- Location
- Omaha, NE, US
- LinkedIn followers
- 500 followers
About Jeff Swanson
With a robust background in performance content and marketing metrics, my journey at Performics and now as a VP at Publicis Collective has been fueled by a passion for leveraging generative AI to drive campaign success. Our team has excelled in crafting data-driven marketing strategies, significantly enhancing client satisfaction through innovative approaches to content. At the heart of my work is a dedication to staying ahead of market trends, ensuring our organization remains at the forefront of the industry. My commitment is to contribute to a culture of excellence, embracing the transformative power of AI to redefine the landscape of performance content.
Experience
Strategy
Jan 2025 — Present · Omaha, NE, US
Education
University of Nebraska at Omaha
Graduate Certificate, Data Analytics
2015 — 2016
University of Nebraska at Omaha
Communications, Journalism/Advertising
Creighton University
Master of Science - MS, Business Analytics
Skills
- Data Management
- Access
- Digital Strategy
- Database Marketing
- Marketing
- Eviews
- Google Adwords
- Sql
- Business Intelligence Tools
- Business Analytics
- Microsoft Excel
- Adobe Analytics
- Data Visualization
- Digital Media
- Tableau
- Digital Marketing
- Ssps
- Advertising
- Small Business Marketing
- Ppc
- Social Media
- Online Marketing
- Interactive Marketing
- Data Analysis
- Forecasting
- Google Analytics
- Web Marketing
- R
- Pay Per Click (Ppc)
- Sem
- Optimizely
- Mysql
- Online Advertising
- Analytics
- SEO
- Web Analytics
- Integrated Marketing
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