Jeff Woods

About Jeff Woods

Accomplished marketing professional with over 25 years of work experience in the telecommunications, healthcare, financial and publishing industries with specialized skills in eCommerce Marketing, Digital Marketing, Search Engine Marketing, Affiliate Marketing, Omni Channel Marketing, Product Management/Marketing, Consumer Retention Marketing, Referral Marketing, Direct Response Marketing, Project/Campaign Management and Market Research/Analysis. Long track record of meeting and exceeding expectations on all projects. Demonstrated success through the skills of organization, multi-tasking, and attention to details. Team player with outstanding communication skills and always willing and able to help out others within the organization.

Experience

1. Ecommerce Strategist

   Crocodile Cloth

   Jul 2025 — Present · Columbus, OH, US

   Oversee day-to-day operations and sales performance on platforms such as Amazon, Walmart, TikTok Shop, and other online marketplaces. • Ensure product listings are up-to-date, optimized for search visibility, and comply with marketplace standards. • Create new product listings when needed for retail partners and owned digital sales channels. • Monitor third party listings for pricing and content quality. • Monitor and analyze marketplace metrics to identify trends, adjust strategies, and maximize sales potential. • Track website performance using analytics tools, generating reports to guide marketing strategies and website enhancements. • Maintain and update Amazon Ads to drive efficient traffic to product listings. • Develop and execute paid advertising campaigns across platforms like YouTube, TikTok, Instagram, and relevant digital channels. • Monitor campaign performance, analyze key metrics, and adjust strategies to optimize spend and ROI. • Stay up-to-date with digital marketing trends and technologies to continuously improve campaign effectiveness.

Education

• Xavier University

  Master of Business Administration (M.B.A.), Business/Commerce, General

  1999 — 2001

• Xavier University

  Bachelor's Degree, Marketing

  1992 — 1996

Skills

• Customer Retention
• Product Management
• E-Commerce
• Strategic Partnerships
• Customer Experience
• Mobile Devices
• Marketing
• Management
• Lead Generation
• Digital Marketing
• Telecommunications
• Product Marketing
• Wireless
• Cross-Functional Team Leadership
• Marketing Strategy