Jeff Wilson
Director of Creative & Marketing @WGN-TV
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WORK HISTORY
Director of Creative & Marketing @WGN-TV
Chicago, IL, US
Overseeing all multi-platform marketing, creative, outside media and strategy for Nexstar\'s WGN-TV, Chicago\'s Very Own, which includes strategic planning, brand development, community involvement and execution of all on-air promotions. I managed all the outside media advertising including planning, budgeting, negotiation, buying, and execution of all digital/social/new and traditional advertising for WGN and the launch of News Nation in 2020. Developed content focused strategies with News department to ensure effective reach across multiple mediums to grow our competitive advantage and ratings. Built marketing team to increase station exposure and involvement in the community and community events.Creative Lead and Project Manager with the design, construction, and installation of multi-million studio upgrades, current WGN News set and graphics packages.
EDUCATION
Southern Illinois University, Carbondale
Bachelor of Science, Electonics Technology
Southern Illinois University, Carbondale
Bachelor of Arts, Television/Broadcast - Production
SKILLS
ABOUT JEFF WILSON
An Award-winning creative executive with an extensive background in TV; Digital Media…
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