Jeff Testerman

Adjunct Professor Business & Marketing @Azusa Pacific University

Rancho Cucamonga, CA, US
EMAILS
j••••••••@apu.edu
MOBILE NUMBERS
+13•••••••76

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WORK HISTORY

Jul 2023 — Present

Adjunct Professor Business & Marketing @Azusa Pacific University

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Azusa, CA, US

Providing students with a top-notch education that focuses on both core principles and bleeding-edge trends in marketing and technology. My classes include a deep integration of ethical values and principles that create more empathetic and responsible business leaders and equally benefit business results and corporate social responsibility.Selection of current classes- Digital Analytics/Consumer Insight - COMM 504 (MBA)- Strategic Marketing Management (MKTG 465) Capstone/Professional Course- Marketing Research (MKTG 363)- Advertising and Marketing Communications (MKTG 361)- Digital and Social Media Marketing (MKTG 466)- Principles of Management (MGMT 210)

SKILLS

Data WarehousingAutomotive AdvertisingSurvey DesignDigital MediaGlobal MarketingDatabase DesignBrand AdvertisingDigital StrategyNielsenDirect ResponseMicrosoft ExcelMarketing ResearchSurvey MethodologyProcess OptimizationMobile MarketingDoubleclickOnline AdvertisingMicrosoft AtlasDart for AdvertisersMobile AdvertisingExcel DashboardsTheatrical MarketingInteractive MarketingSocial Media AdvertisingInteractive AdvertisingAdvertisingDigital MarketingKpi DashboardsWeb AnalyticsBehavioral TargetingInternational Project ManagementOmniscopeExecutive Level InteractionTableauComscoreSearch AdvertisingNew Business ProcurementAnalyticsExecutive Presentation SkillsMediamind

ABOUT JEFF TESTERMAN

Brand & Growth Marketer, Analytics & Data Expert

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