Jeff Norton

About Jeff Norton

Proven, results-driven executive with over 25 years of experience leading marketing, business development, and digital transformation across diverse industries, including climate technologies, automotive, manufacturing, building products, renewable energy, and agribusiness.I\'m passionate about the revolutionary opportunities available to businesses that successfully leverage AI and other new technologies. After earning a postgraduate diploma in Data Science from Columbia University (Emeritus Institute), I founded a data analytics firm that helped organizations leverage machine learning and AI to optimize customer engagement, automate processes, and accelerate growth. Since then, I’ve integrated these capabilities into executive roles, using predictive analytics and automation to drive scalable, measurable results.As Vice President of Business Development at VGrid Energy Systems, I’ve helped a climate-tech startup expand into seven new verticals, quadruple its sales rate, and co-lead its capital raise process. Previously, at Viking Group, in addition to leading marketing and technical sales, I built and led the Digital Solutions team, responsible for launching new software for BIM, e-commerce platforms, and AR tools that transformed the customer experience and helped double the company\'s size.Throughout my career, I have generated significant, quantifiable revenue growth by translating complex data into strategy, building high-performing teams, leveraging branding expertise, and leveraging technology to create lasting competitive advantage. Whether launching new products, building GTM strategies, or modernizing established enterprises, I bring a mix of hands-on execution, cross-functional leadership, and strong data and analytical abilities to every challenge.

Experience

1. Vice President - Business Development

   Vgrid Energy Systems

   Dec 2021 — Present · Los Angeles, CA, US

   Responsible for sales, marketing, and business development for a California-based renewable energy and carbon capture startup; quadrupled sales rate while establishing product-market fit, pricing acceptance, and repeat business across seven vertical markets.• Secured several large multi-channel sales opportunities, including new direct sales accounts, wholesale distributors, and white-label partners, while building a robust e-commerce business and generating product trials with some of the world’s largest agri-businesses.

Education

• Wayne State University

  Masters of Business Administration, Marketing Concentration

• The Wharton School

  Executive Education, Creating and Implementing Strategy for Competitive Advantage

  2016 — 2016

• Emeritus

  Post Graduate Diploma in Data Science, Data Science

  2019 — 2020

• Michigan State University

  Bachelors of Arts, International Relations