Jeff McKay
Helping Marketing Teams Work Smarter | Marketing Operations Leader | Cross-Functional Collaborator | Data-Driven Decision Maker | Transformation Advocate
- Role
- Voya Financial
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Jeff McKay
I’m a Senior Marketing Operations Manager with 10+ years of experience helping high-growth B2B and B2C teams turn strategy into action. I specialize in marketing planning, budget optimization, and building scalable systems that bring cross-functional teams into alignment, with a focus on optimizing the technologies colleagues use to improve speed to market and efficiencies.Throughout my career, I’ve been the connective tissue between marketing, sales, and finance — driving smarter decisions through data, process, and collaboration. Whether rolling out a planning framework, streamlining campaign execution, or enhancing ROI tracking, I focus on reducing friction and empowering teams to operate at their best.I’m passionate about operational clarity, continuous improvement, and enabling marketers to do more of what they can do best.
Experience
Present
Education
Kennesaw State University - Michael J. Coles College of Business
Bachelor of Business Administration, Management
Skills
- Digital Marketing
- Integrity
- Microsoft Office
- Email Marketing
- Social Networking
- Social Media Marketing
- SEO
- Clicktale
- Analytics
- Web Design
- Microsoft Excel
- Powerpoint
- Indesign
- Search Engine Optimization (SEO)
- Landing Page Optimization
- Management
- Social Media
- Basecamp
- Pay Per Click (Ppc)
- Google Analytics
- Photoshop
- Adobe Creative Suite
- Adobe Photoshop
- Microsoft Word
- Mongoose Metrics
- Thought Leadership
- Unbounce
- Online Advertising
- Illustrator
- Lead Generation
- Web Analytics
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.