Jeff Lyons

Global Promotions Director @Point Broadcasting

Palmdale, CA, US
MOBILE NUMBERS
+18•••••••08

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WORK HISTORY

Jan 2023 — Present

Global Promotions Director @Point Broadcasting

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Palmdale, CA, US

Manage promotions for 16 radio stations with various formats in multiple markets (Palmdale-Lancaster, Oxnard-Ventura, Riverside-San Bernardino, Santa Barbara and Santa Maria, CA)• Develope and execute strategic promotional campaigns to drive listener engagement.• Collaborate with marketing teams to create compelling on-air and online promotions.• Analyze promotion effectiveness and provide recommendations for future campaigns.

EDUCATION

2009 — 2010

Florida State University

Graduate Certification, Special Events Management

N/A

University of Maryland

Bachelor of Arts (B.A.), Radio, TV and Film

N/A

DeMatha Catholic High School

Diploma, College Prep

SKILLS

Radio PromotionsBloggingAudio EditingSocial Media MarketingMarketingOnline AdvertisingOnline MarketingBroadcast JournalismPublic RelationsMedia RelationsAdvertisingMedia ProductionMarketing StrategyBroadcastCommunicationMedia PlanningRadio AdvertisingSponsorshipBroadEvent PlanningRadioSocial MediaMedia BuyingCopywritingPublic SpeakingRadio BroadcastingMusicSoundPress ReleasesDigital MediaPromotionsRadio ProducingIntegrated MarketingNew MediaVoice OverRadio ProductionRadio ProgrammingRadio HostEntertainmentPublicity

ABOUT JEFF LYONS

With an extensive background in promotions and marketing, my mission is to continually…

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