Jeff Lynch

National Director of Sales @Reynolds Consumer Products

Oakville, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2022 — Present

National Director of Sales @Reynolds Consumer Products

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CA

EDUCATION

1989 — 1993

Trent University

B.Sc.

SKILLS

Ac NielsenBrand EquityMarket PlanningBrand ManagementCategorizationP&L ManagementCategory ManagementIriConsumer ProductsSalesCustomer MarketingP&LConsumer Package GoodsCross-Functional Team LeadershipSales OperationsSales ManagementPricingNielsenCustomer InsightRetailForecastingStrategic PlanningMarketing StrategyConsumer InsightKey Account DevelopmentManagementShopper MarketingKey Account ManagementBusiness StrategyCompetitive AnalysisBusiness PlanningNational Account ManagementRetail Category ManagementPricing StrategyCategory InsightsAccount ManagementNational AccountsDirect Store DeliveryIncome StatementNegotiation

ABOUT JEFF LYNCH

I am a performance orientated Business Development and Sales Leader who, through a combination of training and coaching, has built several high functioning teams throughout my career. The teams I have built are known for their entrepreneurial drive, winning values, delivering profitable growth, driving change and delivering value through continuous improvement. Most recently, as Senior Director Sales Strategy and Customer Insights, I championed and improved business-planning process, resulting in greater understanding and alignment across all functions. Key areas of specialty- Sales Leadership - Team Leadership - Cross-Functional Team Building/Leadership - Relationship Management - Budgeting - People Development - P&L Management - Return On Promotional Investment (ROPI)- Sales Strategy - Forecasting - Change Management - Category Management - Trade Marketing - Shopper Marketing - Account Management - New Business Integration - Coaching - Training

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