Jeff Lazkani
Managing Partner @Icon Media Direct
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WORK HISTORY
Managing Partner @Icon Media Direct
Los Angeles, CA, US
EDUCATION
University of San Diego
Bachelor of Business Administration (BBA), Business Administration, Management and Operations
SKILLS
ABOUT JEFF LAZKANI
Born and raised in the media industry, Jeff Lazkani instinctively understands when, where and how brands need to be positioned to drive customer acquisition. As Managing Partner of Icon Media Direct, Jeff is a pioneer at the forefront of cutting edge Martech trends and a leader of the industry\'s pre-eminent TV/CTV performance agency. Over the course of Jeff’s 15+ years at Icon, he has managed some of the industry’s most notable DTC campaigns, ranging from start-ups to established brands. Jeff has a versatile working dynamic within the organization and spends his time setting strategic goals and objectives, supervising daily activities, monitoring performance, and driving business growth. Jeff is the strategic lead for many of Icon’s largest clients and is looked to for thought leadership within the organization and in the industry.
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