Jeff Johnson

Vice President Strategic Marketing at Hooray Agency

Role
Vice President Strategic Marketing at Hooray Agency
Location
Laguna Beach, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Jeff Johnson

A HOSPITALITY AND BRAND EXECUTIVE with proven capabilities in leading high-profile sales, marketing strategy and digital marketing, communication for hotel and resort entities and teams globally. Led teams domestically and internationally generating record sales and market share in multiple market segments and channels.Accomplished, innovative marketing executive adept at broad strategy development in marketing and management of: offline, online, branding, partner marketing, analytics, public relations, hotel launch or repositioning, customer acquisition and CRM. Experience in all aspects of sales and marketing with a core focus on revenue generationGlobal Experience ( across 22 countries and 5 continents)Brand Management I Marketing & Sales Management I Strategic Planning I Development Launch, Reflagging, Repositioning & Opening Strategy I Product Innovation I Brand Standards (Operations, Marketing, Promotion, Digital, Social Media) I Culture Development I Corporate Communications & Public Relations I Integrated Marketing

Experience

  1. Vice President Strategic Marketing

    Hooray Agency

    Aug 2015 — Present · Irvine, CA, US

    Strategy Development, Hotel Sales & Marketing, Revenue Generation Consulting, Partner and Alliance development, Business Development, Account Support.

Education

  • Youngstown State University

    Bachelor of Business Administration (B.B.A.), Marketing Management, General

Skills

  • Event Planning
  • Business Planning
  • Crm
  • Competitive Analysis
  • Start-Ups
  • Menu Development
  • Social Media
  • Quality Management
  • Budgets
  • Food
  • Business Development
  • Online Marketing
  • Hotel Management
  • Luxury
  • Sales
  • Hospitality Management
  • Food & Beverage
  • Leadership
  • Strategic Planning
  • Tourism
  • Management
  • Team Building
  • Catering
  • Corporate Events
  • Integrated Marketing
  • Pre-Opening
  • Revenue Analysis
  • Digital Media
  • Social Media Marketing
  • Strategic Partnerships
  • Hospitality
  • Hotels
  • Strategy
  • Marketing
  • Yield Management
  • Brand Management
  • Marketing Strategy
  • Event Management
  • Digital Strategy
  • Meeting Planning

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