Jeff Birkner

About Jeff Birkner

Jeff Birkner is the Senior Vice President and General Manager of eleventy marketing group. With more than 20 years of direct marketing experience Jeff has partnered with Fortune 500 companies and some of the country’s largest nonprofit organizations to drive successful strategic marketing campaigns. Jeff’s experience spans many industries including health insurance, consumer services, telecommunications, financial services, advocacy groups, and the home building/remodeling industry to name a few. In his current role as Senior Vice President and General Manager Jeff leads and oversees all aspects of eleventy. As Senior Vice President of Marketing he guides eleventy’s data and analytics, digital marketing, and creative services teams which deliver unparalleled results for their clients. He also consults with many clients based on his vast experience in database marketing, digital marketing, the list industry, and call center industry. As General Manager of eleventy marketing group Jeff manages the P&L, creates and implements strategies for business growth, and develops key performance goals for all of eleventy’s staff. Since taking over all of the day to day management of eleventy Jeff has driven increased profitability for the company in four consecutive years. This level of sustained success is only possible because of the success eleventy has driven for and on behalf of its clients.

Experience

1. Senior Vice President and General Manager

   Eleventy Group

   Aug 2016 — Present · Akron, OH, US

   eleventy marketing group is a data-driven marketing company that uses marketing intelligence to provide actionable recommendations on audience, message and channel to improve your bottom line. We provide creative marketing solutions for nonprofits and all business types – from small enterprises to Fortune 500 companies.Headquartered in Akron, Ohio, eleventy\'s data experts crunch the numbers to help your organization better target customers or donors. But our work doesn’t stop there – we also use those numbers to help you select the best marketing channel, create compelling messaging, and drive creative development. The result is more personalized marketing that better speaks to the individual.

Education

• University of Mount Union

  B.A., International Business & Economics

• University of Mount Union

  B.A., Japanese

Skills

• Email Marketing
• Management
• Strategy
• Integrated Marketing
• Program Management
• Database Marketing
• Marketing
• Direct Marketing
• Account Management
• Marketing Communications
• Creative Direction
• Direct Mail
• Social Media Marketing
• Customer Relationship Management (Crm)
• Lead Generation
• Analytics
• Marketing Strategy
• Leadership
• Crm
• Strategic Planning