Jeevitha Sarangan

About Jeevitha Sarangan

Experienced Research Analyst with a demonstrated history of working in the outsourcing/offshoring industry. Skilled in Equity Research, Analytical Skills, Microsoft Word, C++, and Customer Relationship Management (CRM). Strong research professional with a Bachelor of Computer Application focused in Computer Science from University of Madras.

Experience

1. Senior Marketing Associate

   ValGenesis

   Mar 2023 — Present · Chennai, IN

   Conduct market research, identifying target audiences and competitive analysis to identify market trends, consumer insights, and competitive landscape. Use marketing analytics tools to track and analyze campaign performance metrics, such as website traffic, conversion rates, and engagement. Prepare regular reports. Lead Generation Strategy: Develop and execute lead generation strategies to identify potential customers and generate new leads.Database Management: Maintain accurate and up-to-date lead databases or customer relationship management (CRM) systems. Regularly update lead information, track interactions, and record relevant data to ensure effective lead management and follow-up. Collaboration with Sales Team: Collaborate closely with the sales team to ensure a smooth handover of qualified leads. Provide necessary information and context about leads to facilitate effective sales conversations and maximize conversion rates. Skills in Zoho CRM and Hubspot.

Education

• University of Madras

  Bachelor of Computer Application, Computer Science

  2008 — 2011

• .

  BCA, Gurunanak College