Jean Strasse
Program Officer @Oasis Youth Care
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WORK HISTORY
Program Officer @Oasis Youth Care
As part of Oasis’ mission to empower youth facing homelessness, I lead initiatives at the intersection of marketing, communications, community engagement and program delivery. My role connects strategic outreach with meaningful, human-centered support for the youth we serve.Key Responsibilities & Impact:• Leading Oasis’ digital marketing and communications strategy (Instagram, Facebook, LinkedIn) to strengthen brand visibility and deepen community engagement.• Planning and coordinating community events, workshops and outreach activities that reflect our mission and create welcoming, impactful experiences.• Developing newsletters, stakeholder updates and impact stories that highlight program results and youth achievements.• Coordinating volunteers and community partners, fostering strong relationships that support program excellence.• Supporting youth-facing programs including intake, onboarding, mentoring and life skills workshops.• Managing data reporting, program evaluation and storytelling, translating insights into narratives that reinforce funding, partnerships and organizational growth.
EDUCATION
Universidade Estadual de Campinas
Postgraduate Degree, Organizational Marketing
Centro Universitário do Instituto Mauá de Tecnologia
Postgraduate Degree, Strategic Management of Marketing and Sales
Universidade Ibirapuera
Bachelor's degree, Social Communication - Advertising and marketing
SKILLS
ABOUT JEAN STRASSE
Marketing and communications specialist with broad experience across healthcare, heavy industry, automotive, technology/data science, entertainment/3D animation, and non-profit sectors. Skilled in developing data-driven brand, product, and digital strategies that boost engagement, optimize campaigns, and drive measurable growth. Known for adaptability, strategic insight, and effective collaboration across diverse teams and markets.• Marketing Strategy: Developing and executing data-driven marketing plans aligned with business objectives, leveraging consumer insights, segmentation, and innovative strategies to drive growth and brand positioning.• Campaign Management & Content Strategy: Monitors and reports performance in various media channels, including digital, social media, AdWords, DV360, Meta Ads, LinkedIn Ads, magazines, and OOH.• Project Management: Skilled in managing both offline and online marketing campaigns, digital media strategy, content marketing, website optimization, CRM strategies, and paid advertising.• Brand Development: Proficient in creating and implementing creative and media strategies to ensure optimal brand representation.• Stakeholder Collaboration: Effective liaison with sales, CRM, PR, product planning, training departments, and partner agencies to create and adapt content for diverse media channels.• Events Management: Managing events, incentive campaigns, conferences, sponsorships, and trade shows, including pre-event planning, logistical coordination, and reporting.• Budget Management: Strategic allocation of marketing budgets to balance production and media expenses.• Analytical Skills: Strong data analysis and reporting capabilities to optimize marketing efforts.• Technical Proficiency: Proficient in MS Office (PowerPoint, Word, Excel).
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