Jeanne Crockett

Chief Operating Officer @Apr

Salt Lake City, UT, US
MOBILE NUMBERS
+18•••••••78

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WORK HISTORY

Jun 2021 — Present

Chief Operating Officer @Apr

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Salt Lake City, UT, US

MODERNIZING BUSINESS TRANSFORMATIONLeads the strategic organizational transformation to modernize and reorganize business operations, advance capabilities, and expand into diverse market sectors outside of production to include agency management. Quarterbacks the internal operational activity aligned to organizational goals and policies established by the Executive Management team with steadfast transparency.KEY INITIATIVES• Cemented the Executive Team, operationalized Global Strategy, and advanced technology systems for future growth and innovation. • Elevated database and offshore platform capabilities to be at the forefront of innovation.BUSINESS OPERATIONS |TRANSFORMATION STRATEGY | REORGANIZATION VISIONING• Modernized business strategy across all verticals, including operations, HR, information technology, legal, new business, communications strategy, and agency promotion.• Oversees complete financial governance, budgeting, P&L management, and all other financial criteria to preserve the capital funds invested in the enterprise.• Constructs strategic business plan in preparation for short- and long-range goals, forecasts, and budgets upon broad organization goals/objectives to deliver on the 5-year plan.• Advances the development of business operations with steadfast compliance across global, federal, state, and local regulations, including operational procedures, controls, and best practices.

EDUCATION

N/A

The Management Research Group

Performance & Master Growth Executive Leadership Program

N/A

Shiftpositive 360

Performance Management and Changing the Feedback Experience

1984 — 1988

College for Creative Studies

Bachelor of Fine Arts, BFA, Art Direction , Art Direction/Graphic Design

SKILLS

Interactive MarketingOnline AdvertisingAdvertisingDirect MarketingMobile MarketingDigital MediaCreative StrategyInteractive AdvertisingEmail MarketingDigital MarketingIntegrated MarketingSocial MediaCreative DirectionSocial Media MarketingDigital Strategy

ABOUT JEANNE CROCKETT

Jeanne Crocket is an accomplished COO with 25+ years of experience unraveling complex challenges with acute business acumen to modernize operations, performance, and capacity for Fortune 500 companies. She serves as an organizational change agent, building sound operational practices aligned with product innovation, process integration, and seamless delivery. Jeanne leverages an entrepreneurial mindset to architect world-class teams and skillfully curate organizational culture to accelerate the adoption of solution-driven practices. She champions an inclusive leadership approach to build consensus, ignite operational excellence, and closely partner with key stakeholders to achieve business goals across dynamic economic environments. HIGHLIGHTS Business Operations Technology Innovation Financial Operations Resource Optimization P&L Management Business Development Marketing Operations Human Resource Operations Change Management / Program Adoption Organizational Architecture Inclusive Leadership“Excellence is determined by an unrelenting effort to continuously strengthen your business and the ecosystem that supports it, from the inside out.” -Jeanne Crockett

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