Jeanne Appleton
Consultante Ads @Noiise
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WORK HISTORY
Consultante Ads @Noiise
Lille, FR
EDUCATION
Lycée Charles Péguy
Baccalauréat, Économie et social - Option sportive de haut niveau (escrime)
IAE Lille
Master Marketing Vente - Option Marketing Communication Culture
Ecole supérieure de journalisme de Lille
Académie ESJ Lille - Formation aux métiers du journalisme, Journalisme
University of Lille 1 Sciences and Technology
Licence d'économie gestion, Économie et gestion
ABOUT JEANNE APPLETON
Paid Media Consultant at Noiise, specialized in Social Ads (Meta, TikTok, Pinterest, LinkedIn, Snapchat). I design, implement, and manage full-funnel acquisition strategies focused on performance, with a data-driven approach rooted in testing and scaling. 🧠 As the Social Ads Lead, I oversee strategic monitoring, team training, and the integration of new platforms. Core expertise:> ROAS-driven acquisition strategies > Account structuring & audience segmentation > Multi-platform performance analysis (GA4, UTMs, Looker Studio)> Budget management from €2K to €100K/month > Creation of performance-oriented creative guidelines Former high-level fencer, I bring a mindset of discipline, continuous improvement, and results — qualities that drive both my media practice and my client relationships.
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