Jean Levicki
Director, Community and Member Programs @Deg The Digital Entertainment Group
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WORK HISTORY
Director, Community and Member Programs @Deg The Digital Entertainment Group
Los Angeles, CA, US
Manage DEG’s Direct-to-Consumer Alliance (D2CA). In this capacity I work with studio, streaming service, consumer electronics and tech leaders to tackle difficult industry challenges, coordinate voluntary best practices, and promote member channels through initiatives aimed at engaging consumers. • Set objectives and lead the activities of the D2CA Committees: Shoppable Video, Targeted Services, and TV & Connected Devices • Instituted and plan the ongoing Target Services and TV & Connected Devices joint sessions to address matters shared across both groups • Establishing DEG’s FAST Tracker, a new tool for benchmarking the performance of the FAST channels among participating DEG members • Worked with committees and DEG member research companies to conduct consumer research on topics related to streaming usage, TV OS platform engagement, the user experience • Drove a multi-company research paper, The Evolving Behavior of Streaming Consumers, examining the streaming landscape, subscriber behaviors, how viewers engage with content, and the role of FASTAdditional responsibilities:• Oversee DEG’s Primary Committees: Marcom and Digital Finance and Accounting• Write (created) “Committees Collaboration.” Issued three times a year, Collaboration provides DEG members with a snapshot of activity happening across the organization’s Advanced Content Delivery Alliance (ACDA), D2CA, and Primary Committees.• Play a key role in planning and executing the organization’s annual tentpole events - EnTech Fest (B2B trade and networking conference), EnTech Awards, Annual Membership Meeting + Hedy Lamarr Awards
EDUCATION
UCLA Extension
Entertainment Publicity
The College of New Rochelle
Bachelor's degree
ABOUT JEAN LEVICKI
I am a strategic and results-driven communications executive with extensive experience delivering global integrated campaigns. Highly collaborative, I have a successful track record of leading cross-functional teams to create innovative entertainment/product launches, emerging technology experiences, and dynamic events. Through a passion for the International business I have a keen understanding of local market subtleties and a proven ability to work cross-culturally. With strong people skills, I am known for building trusted alliances and effectively communicating with key stakeholders (internal and external) and team members at all levels. Areas of expertise: Marketing Communications, PR, Integrated Marketing, Experiential Marketing, Social Media, Corporate Communications, Event Planning and Management, Cross-Functional Collaboration, Trade Shows, Festivals, and Special Events, Entertainment Industry, International, Emerging Technologies, Filmmaker/Talent Relations, Media Relations, Client Relationships.
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