Joe Joseph Darragh

About Joe Joseph Darragh

Fraud investigator, turned local marketer. As the co-founder of Pillar Digital Marketing, I work with the most remarkable local businesses to help you tell your unique story online.A fraud investigator is just a storyteller, and after more than a decade as a white collar crime investigator, I decided it was time to stop telling stories about the bad guys. Now, I tell stories about the good guys to help the best small businesses grow.Modern marketing is all about earning trust online. You can\'t trick search engines anymore. But, what you can do is tell the story of what makes your business a good choice for your customers. I help you show the world that you\'re qualified, reputable, and great at what you do so that your local business can thrive.

Experience

1. Co-founder & Local Marketing Specialist

   Pillar Digital Marketing Agency

   Dec 2017 — Present · White Plains, NY, US

   At Pillar Digital Marketing, we challenge the complexity of traditional marketing approaches. We\'ve developed a clear, step-by-step strategy – the Local Marketing Foundation Strategy – tailored to elevate reputable local service businesses. Each year, home service businesses receive the most complaints for scams, underperformance, and other types of fraud that cost homeowners money. Qualified, reputable local service businesses are out there. As co-founder, I\'m on a mission to combine my Fraud Investigation skills me with my expertise in local SEO to help the most remarkable local service businesses thrive by being nothing more than great at what they do- Created the Local Marketing Foundation Strategy to deliver a predictable, step-by-step approach for growing qualified local service businesses online- Helps local service businesses craft a clear Brand Message, then deliver that message using an optimized Google Business Profile and Website- Leverages simple strategies to drive leads for local service businesses without paid ads- Empowers remarkable local service businesses to tell their unique Brand Story online.It\'s about more than marketing - it\'s about creating lasting connections between quality local businesses and their communities.

Education

• University of Phoenix

  Master of Science in Accountancy, Accounting

  2009 — 2010

• SUNY Westchester Community College

  Associate, Marketing

  2004 — 2006

• Pace University - Lubin School of Business

  BBA, Finance, Economics

  2006 — 2009

Skills

• Financial Accounting
• Management
• Interviews
• Aml
• Legal Writing
• Databases
• Financial Analysis
• Interviewing Skills
• Investigation
• Investments
• Business Analysis
• Subpoenas
• Accounting
• Computers
• Income Tax
• Microsoft Office
• Fraud Detection
• Microsoft Excel
• Payroll
• Analysis
• Love to Cook
• Fraud
• Computer Proficiency
• Finance
• Anti-Corruption
• Certified Fraud Examiner
• Kyc
• Financial Reporting
• Anti Money Laundering
• Data Analysis
• Tax
• Internal Audit
• Economics