Jd Christianson

WORK HISTORY

EDUCATION

ABOUT JD CHRISTIANSON

Putting the GSD in GTM with Data-Driven Sales StrategiesAs an experienced sales operations leader, I know how to Get Stuff Done (GSD). I work in lockstep with product and marketing stakeholders to align Go-to-Market (GTM) strategies with the right sales methodologies, ensuring corporate goals are achieved. Great business models are based on a firm foundation of data. I segment and profile addressable markets and target buyers; determine the optimal mix of products, services and resources; build out compelling positioning, offers, and sales programs; and put KPIs in place to evaluate performance against forecasted goals—driving sales productivity and YoY business growth. Enabling High-Performing Sales Organization with Targeted ResourcesYour sales team is the face of your organization. I give them the training, tools, resources, and the motivation they need to make the right impression. I create effective onboarding programs and sales compensation/incentive models that help reps reach quota quickly. I develop scalable training programs that distribute market, company, and product expertise—teaching high-performing sales people to become trusted advisors for both prospects (net new) and customers (upsell). Most importantly, I maintain a consistent flow of communications that facilitate the sharing of best practices, drive collaboration, and build investment.Creating Wins with Flawless Sales ExecutionIn sales, process = progress. I analyze every point of the sales funnel and pipeline looking for opportunities to eliminate bottlenecks, reduce friction, and accelerate conversion. I implement integrated tech stacks that help reps prioritize their time; communicate with prospects in a coordinated way; document interactions and opportunities; and deliver targeted proposals that close. From sales automation tools, to CRMs, to proposal building software, to analytics platforms—I create process-oriented technical environments that enable sales excellence.