John Choi
Senior Manager, Product Management
- Role
- Product Strategy and Operations at TikTok
- Location
- Bellevue, WA, US
- LinkedIn followers
- 500 followers
About John Choi
I am a versatile and highly skilled digital and product management professional with extensive hands-on experience in product planning and delivery, strategic initiatives, marketing automation, and data optimization in the SaaS and global digital marketing space.
Experience
Product Strategy and Operations
Mar 2024 — Present
Seller Ecosystem and Governance Strategy- Oversee global Shop Performance Score strategy, building a social commerce platform of high-quality sellers and products to drive explosive growth by leverage the strength of the 1.8B global TikTok user base- Developed new seller scoring model to increase repurchase and reduce customer complaint rate- Lead seller strategy for campaign and affiliate marketing eligibility, ensuring only quality sellers can receive increase traffic, visibility, and subsidies from platform campaigns, promotional tools, and affiliate marketing.Responsible for end-to-end strategy development and execution, managing leadership alignment, cross-functional dependencies and roadmaps, as well as product needs and GTM for strategy launches.
Education
Phillips Exeter Academy
Diploma
2001 — 2004
University of Washington
Bachelor of Business Administration (B.B.A.), Finance, General
2005 — 2012
University of Washington
Bachelor of Business Administration - BBA, Finance, General
Skills
- Product Development
- Marketing Analytics
- Sales Leads
- Adobe Creative Suite
- Microsoft Publisher
- Customer Retention
- Cash Register
- Customer Service
- Early Childhood Education
- Adobe Acrobat
- Customer Experience
- Microsoft Sql Server
- Digital Marketing
- Marketing Automation
- Strategy
- Sales Management
- Korean
- Product Management
- Software Project Management
- Cash Flow
- Employee Training
- Agile Methodologies
- Management
- Merchandise Planning
- Project Management
- Microsoft Word
- Team Leadership
- Business Planning
- Api
- Process Improvement
- Team Management
- Cash Management
- Analytics
- English
- Mobile Devices
- Omniture
- Saas
- Microsoft Excel
- Product Training
- Product Marketing
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