Juan Carlos Escobar Menoscal
E-commerce Strategy | Data-Driven Growth & Performance Marketer Expert | Team Lead | Global Ad Tech Account Director | Digital Marketing Partnerships | Programmatic Advertising | Networking Aficionado | Sales | M.B.A.
- Role
- Director Commerce at Flywheel
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Juan Carlos Escobar Menoscal
Combining more than 20+ years of experience in the mass consumption and digital arenas, I am dedicated to optimizing processes and driving growth through digital solutions.Talks about #leadership #boardservice #media #strategy #programmatic #DSP #CTV & #customersuccessA highly motivated, marketing professional with skills in strategic-planning, brand development, client relations, trade and consumer marketing within a corporate environment. His proven leadership, execution skills and expertise in digital marketing major consumer brands are an asset to any management team.Key Accomplishments: Implemented social media marketing programs, managing brand and engaging audience through Facebook, YouTube, blogging, surveys and monthly e-newsletters. Rejuvenated direct reports and marketing teams to product top results across multiple segments and geographies. Delivered double-digit sales increase year after year in intensely competitive markets. Successfully introduced products into Latin America, Europe and Hispanic markets in the US. Specialties: New Product Development, Agile, Lean startup, Business intelligence, Process Mining, Data visualization.
Experience
Director Commerce
Jul 2025 — Present · Seattle, WA, US
Education
Seton Hall University
Bachelor of Science (B.S.), Business Administration and Management, General
1999 — 2003
The Kiski School
Business/Commerce, General
1997 — 1997
Fordham Gabelli School of Business
Master of Business Administration (M.B.A.), Marketing / Finance
2015 — 2017
Inter American Academy
Guayaquil, Ecuador , Computer Programming
1998
University of Miami Herbert Business School
SMART Certification , Business and Personal/Financial Services Marketing Operations
2012 — 2012
Hargrave Military Academy
Mathematics and Computer Science
1996 — 1996
Skills
- Credit Risk
- Public Speaking
- Operational Risk
- Entertainment
- Management Development
- Basel Ii
- A&R
- Music
- Private Banking
- Teamwork
- Banking
- Risk Management
- Customer Service
- Credit Analysis
- Online Advertising
- Business Process
- Fixed Income
- Investments
- Advertising
- Retail Banking
- Event Planning
- Student Affairs
- Fundraising
- Marketing Strategy
- Credit
- Financial Modeling
- Social Media Marketing
- Accounting
- Music Industry
- Supervisory Skills
- Financial Risk
- Commercial Banking
- Finance
- Community Outreach
- Digital Strategy
- Private Equity
- Program Development
- Management
- Team Leadership
- Corporate Finance
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