James Casale
Leading Mobile Product & Publishing at WB Games
- Role
- Head of Product at Wb Games Boston
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About James Casale
Product Manager with proven track record in the Games Industry, specifically the PC & Mobile free-to-play markets.
Experience
Head of Product
Oct 2022 — Present · Boston, MA, US
Manage Product, Analytics, Consumer Insights, & Community disciplines for multiple game teams in various states of development (concept, pre-production, production, & live).• Owner of the successful House of the Dragon integration strategy for Game of Thrones: Conquest, resulting in revitalized engagement & monetization of a 7-year-old title.• Proposed & led the first games integration in MAX, setting best practices for future integrations.
Education
Boston College
Master of Business Administration (MBA), Marketing and Information Analytics
2012 — 2014
Ramapo College of New Jersey
B.S., Business Administration - Marketing
Skills
- Gaming
- Web Development
- Product Marketing
- SEO
- Social Networking
- Brand Awareness
- Social Media Marketing
- Mobile Games
- Community Management
- Online Marketing
- Monetization
- Copywriting
- Market Research
- Marketing Strategy
- Online Advertising
- Creative Writing
- Digital Marketing
- Video Game Development
- Promotions
- Photoshop
- Game Development
- Online Gaming
- Video Games
- Brand Development
- Product Development
- Mmo
- Product Management
- Computer Games
- Tableau
- Social Media
- Strategy
- E-Commerce
- Competitive Analysis
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