John B.
Builder & Product Leader | AI Products
- Role
- Director of Product Management Product Lead at Stensul
- Location
- Montclair, NJ, US
- LinkedIn followers
- 500 followers
About John B.
Experienced Product Leader with over 20 years in digital product management, specializing in leading large platforms, team leadership, product innovation, and strategic road mapping. Proven track record of mentoring junior PMs to achieve significant career progression.
Experience
Director of Product Management Product Lead
Nov 2024 — Present · New York, NY, US
Took the landing page builder from zero to one: transformed a beta into an enterprise-ready platform withbrand books, custom modules, and user-level guardrails. Reduced creation time to ~1 hour, doubled outputper customer, and added $500K+ ARR.Conducted 50+ customer discovery calls, then collaborated with Sales and Marketing to develop demos,refine pitch narratives, and enable go-to-market execution. Defined OKRs and KPIs to measure product-ledgrowth across the landing page product line.Built strategic business cases and ran parallel discovery across multiple product initiatives, including APIintegrations and platform rearchitecture, synthesizing customer intelligence, market sizing, and churnanalysis from internal data sources using AI.Used AI as a force multiplier across the full product workflow: connecting Claude to company data via MCPintegrations, building interactive HTML/React prototypes within hours of meetings, and producing strategydocs, technical roadmaps, and implementation plans grounded in real data.Led AI adoption and AI strategy across the organization: built custom branded AI skills for the team,designed a 25-session AI technical fluency course for PMs, and ran an AI Day with engineering to establishshared development practices.
Education
University of Plymouth
BA, Business Administration
1998 — 2001
Skills
- Digital Marketing
- Product Management
- Search Engine Marketing (Sem)
- Social Networking
- Social Media Marketing
- Online Marketing
- Social Media
- Digital Media
- Digital Strategy
- E-Commerce
- Sem
- User Experience
- Marketing Strategy
- Online Advertising
- Google Analytics
- Management
- Entrepreneurship
- Mobile Marketing
- Flash
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