Brijesh Singh

About Brijesh Singh

A Management Graduate(MMS) from Jamnalal Bajaj Institute of Management Studies (JBIMS)…

Experience

1. Associate Professor

   PES University

   Jan 2013 — Present · Bengaluru, IN

   Teaching & Consultancy:• Curriculum Design and Teaching of following courses o Digital Marketingo Social Media Marketingo Applied Marketing Researcho Marketing Strategyo Marketing Analytics • Member of core team chosen to deliver business management sessions to engineering students through their special topic classes and minor courses.• Engaged as ecommerce startup consultant and provided guidance related to business and marketing strategies to these startup organizations.StartUps Consulted: 1. BigHopps.com2. Flyingbarber.in3. Showbazaar.com4. Oinknow.com Responsibilities handled:• Regular meetings with the founders/co-founders of the organization• Analysis & providing marketing insight on Marketing Process.• Help in identifying and designing the strategic marketing variables of Segmentation, Targeting and Positioning• Develop “Go to Market” strategies for the startup organization.• Design the tactical marketing mix for the organizations and track improvements.• Help create the pitch deck for the founders.• Answer queries, and doubts raised by foundersJOURNAL/CONFERENCE PUBLICATIONS & hl=enNewspaper Publications1. Training & Development Program at MEWCI falls flat, Published in NaMo: Perfectionist, defiant, secretive but frank too, published in The Times of India, Nov 19, 2014http://timesofindia.indiatimes.com/city/bengaluru/NaMo-Perfectionist-defiant-secretive-but-frank-too/articleshow/45••••95.cms3. PM Modi is diplomatic, stubborn, published by Deccan Herald, Nov 15, Obama a perfectionist, loner, find City graphologists, Published in Deccan Herald, Feb 3,

Education

• Jamnalal Bajaj Institute of Management Studies

  Master of Management Studies

  2000 — 2002

Skills

• Vendor Management
• Channel Partners
• Pre-Sales
• Team Management
• Market Research
• Soft Skills
• Project Management
• Management Consulting
• Marketing Strategy
• Management
• New Business Development
• Business Strategy
• Profit Center Management
• Key Account Management
• Mentoring
• Leadership
• Business Development
• Competitive Analysis