Jeff Bartlett

Vice President of Marketing | Omnichannel & Growth Marketing | Retail & Consumer Marketing

Role: Jbart Consulting at Independent Martech Consultant
Location: Fairfield, CT, US
LinkedIn followers: 500 followers

About Jeff Bartlett

A strategic marketing executive with 20+ years of experience leading full-stack, omnichannel marketing across brand marketing, performance marketing, digital, social, PR, retail marketing, ecommerce, CRM, loyalty, and customer insights for consumer-facing brands. A proven leader in developing and mentoring diverse marketing teams, delivering positive results for online and offline sales. Skilled in leading cross-functional teams, achieving positive ROI, and excelling in multichannel marketing, brand building, and storytelling.Areas of Expertise: Integrated Marketing, Marketing Strategy, Omnichannel Marketing, Digital Marketing, Social Media Marketing, Influencer Marketing, Direct Mail Marketing, Email Marketing, Content Strategy, Regional Marketing, Demand Generation, Brand Building, Private Label Development and Positioning, Ecommerce, CRM, Product and Brand Marketing, Advertising, Data Analytics and Insights, Market Research/Analysis, Customer Segmentation, Competitive Analysis, Media Planning and Optimization, New Customer Acquisition, Creative Development and Execution, Public Relations, Sponsorships, Events, Print and Broadcast Advertising, Marketing Operations, Marketing Communications, Team Leadership and Development

Experience

Jbart Consulting
Independent Martech Consultant
Oct 2024 — Present · Fairfield, CT, US
Marketing and advertising professional specializing in helping customer-facing businesses design, execute, and optimize integrated, multichannel programs that drive engagement, strengthen brand differentiation, and deliver measurable growth in highly competitive environments

Education

William & Mary
Bachelor’s Degree, History

Skills

Strategy
E-Commerce
Social Media Marketing
Marketing
Budgeting
Online Marketing
Advertising
Management
Brand Management
Cross-Functional Team Leadership
Marketing Strategy
Leadership
Media Planning
Retail Marketing
Multi-Channel Marketing
Social Media
Media Buying
Leadership Development
Creative Direction
Retail
Direct Marketing
Brand Development
Integrated Marketing
Team Leadership
Inventory Management
Mentoring
Merchandising
Marketing Communications
Budgets
Team
Strategic Planning
Digital Marketing
Email Marketing

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