James Barbato
Strategic Account Representative - Enterprise Personalization & Martech Innovation @Movable Ink
Signup · Get unlimited contacts
WORK HISTORY
Strategic Account Representative - Enterprise Personalization & Martech Innovation @Movable Ink
New York, NY, US
Partner with enterprise marketing, CRM, and digital experience teams to unlock real-time, dynamic personalization across owned channels- Drive growth strategies for leading brands across retail, financial services, travel, hospitality, and media- Activate real-time data from ESPs, CDPs, and CRM tools to power behavior-based personalization- Consult clients on omni-channel customer journey optimization, increasing engagement, retention, and revenue- Leverage Movable Ink’s no-code dynamic content platform to reduce production time by 40% and increase ROI up to 422%- Regularly collaborate with CMO and VP-level leaders at Fortune 500 brands to shape future personalization roadmaps.Specializing in bridging AI-driven insights with human-centric marketing experiences.
EDUCATION
Syracuse University - Maxwell School
Bachelor of Science - BS
ABOUT JAMES BARBATO
I’ve focused my career on joining fast-growing companies at key inflection points and helping them scale through customer-first, cross-functional execution. While living in Shanghai, I supported Temu, one of the fastest-scaling startups in history, helping lead customer success operations as the platform tripled to 250M users across 40+ countries by translating customer experience challenges into measurable product, CRM, and retention improvements.After moving to NYC, I joined Movable Ink during its acquisition-stage growth, building trusted relationships with Fortune 500 executives and delivering C-suite consultations while driving $2M+ in enterprise pipeline. Across roles, I’ve worked at the intersection of customer success, revenue operations, and AI-powered personalization - owning problems end to end and turning complexity into clear outcomes.Alongside operating roles, I founded EUDAI as an impact entrepreneurship platform, building AI-native products and growing a 500+ member professional community in NYC, including launching a doctor-backed consumer brand. I’m now looking to join a fast-growing team where I can help build and scale customer success functions, partner deeply with customers, and drive durable, measurable growth.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.