Jayson Mullen

About Jayson Mullen

As a Brand Design Manager at PetSafe Brands, I lead a team of creatives who design and deliver compelling brand assets for multiple pet product brands. With over 15 years of experience in graphic design, photography, and marketing, I have a passion for visual storytelling and problem-solving that engages and delights customers across various channels and media.I manage all aspects of a project, from concept to completion, ensuring quality, communication, and on-time and on-budget delivery. I also guide, mentor, and coach my team members to meet the design needs of the organization and brands, while adhering to and evolving the brand standards and design processes. Additionally, I leverage my skills and certifications in UX design and Scrum to create design strategies that align with the business goals and customer needs.

Experience

1. Senior Creative Manager

   PetSafe Brands

   May 2025 — Present · Knoxville, TN, US

   As Senior Creative Manager at PetSafe Brands, I lead a dynamic, cross-functional creative department comprised of four core teams: Photo & Video, Digital Design, Brand Creative, and Production Design. Together, we bring brand narratives to life through compelling visual storytelling, impactful campaigns, and seamless customer experiences.I oversee creative development across digital, print, packaging, retail, and content platforms while driving strategy, quality, and innovation from concept to execution. I partner closely with cross-functional teams to ensure every creative asset not only aligns with business goals but also elevates the brand in a competitive marketplace.My leadership style centers on service, mentorship, and clarity. I take pride in building strong team culture, coaching creative talent, and continuously refining our processes to improve efficiency, collaboration, and output. Whether developing a global campaign or a product launch, my focus remains on delivering work that connects, performs, and inspires.

Education

• Pellissippi State Technical Community College

  AAS, Communications Graphics Technology

  2004 — 2006

Skills

• Illustration
• User Interface Design
• Typography
• Microsoft Excel
• Os X
• Mac Os X
• Strategic Planning
• Graphic Design
• Account Management
• Indesign
• Posters
• Mac
• Photoshop
• Marketing
• Web Design
• Photography
• Logo Design
• Business Cards
• Team Building
• Marketing Strategy
• Layout
• Adobe Creative Suite
• Advertising
• Customer Service
• Customer Satisfaction
• New Business Development
• Adobe Photoshop
• Dreamweaver
• Illustrator
• Adobe Acrobat
• Social Media
• Leadership
• Graphics