Jayshree D.

About Jayshree D.

With 15 years of experience leading digital transformation across diverse sectors—e-commerce, retail, ed-tech, and pharma—I’ve helped businesses evolve in response to changing customer behaviors and technology landscapes.My journey began in e-commerce operations and ed-tech innovation, and over time, I’ve built and led cross-functional teams across USA & MEA.Over the past few years, I’ve specialized in Martech - the intersection of marketing, technology, data & insights - leading Martech initiatives for global brands and SaaS platforms. My experience spans marketing automation, CRM implementation, customer journey orchestration, and omnichannel strategy across industries like pharma and retail services. I am leading cross-functional teams across geographies (LATAM, MEA, SEA) and helped organizations unlock growth through data-driven, tech-enabled marketing.Across this journey, I’ve learnt three key lessons:* Martech is at the heart of modern marketing. Winning brands use it to create seamless, personalized, and scalable customer experiences across every touchpoint.* A solid foundation is everything—success depends on clean data, smart integration, and a well-aligned tech stack.* Martech transformation goes beyond platforms—it requires agile teams, thoughtful processes, and a test-and-learn mindset to adapt in real time.The three big questions I’m always thinking about are:* How can brands deliver personalization at scale without compromising privacy and trust?* How do you build Martech ecosystems that fuel both performance and long-term brand growth?* What does the future of customer engagement look like—and how do we stay one step ahead?I believe, a great Martech is built on clean data, smart integration, and agile teams. I’m passionate about helping brands future-proof their marketing with a strategy-first, customer-centric approach. Let’s connect if you’re exploring how to elevate your marketing through smart use of technology and insights.

Experience

1. Sr Program Manager

   VML Enterprise Solutions

   May 2025 — Present · Mumbai, IN

Education

• Bharati Vidyapeeth

  Bachelor of Engineering - BE

Skills

• Process Improvement
• Management
• Vendor Management
• Requirements Analysis
• Leadership
• Project Management
• Business Process Improvement
• Team Management
• Bpo
• Project Planning
• Outsourcing
• Operations Management
• Talent Acquisition
• Business Process
• Employee Engagement
• Key Account Management