Jay R.

WORK HISTORY

EDUCATION

ABOUT JAY R.

Jay Rigler is a seasoned economist and strategic advisor with over 20 years of experience driving financial clarity and operational excellence for both individuals and organizations. As the founder of Practically Independent Advisory Services, Jay has established himself as a trusted consultant for small business owners, specializing in financial oversight, process optimization, and long-term value creation. With a professional history that spans the financial services and marketing sectors, Jay brings a unique perspective on the intersection of data and human behavior. His prior experience includes leading analytics at a top-tier advertising agency, where he worked with S&P 500 companies to develop sophisticated models to quantify the impact of marketing on consumer behavior, as well as roles within the credit card industry and personal financial advising. This diverse background allows him to offer private company boards deep expertise in predictive analytics, risk management, and strategic consumer insights—critical components for high-level governance and auditing in today’s data-driven economy.Beyond his consulting work, Jay is a recognized thought leader and author of 12 Steps to Eliminate Debt and Build Wealth. His work focuses on behavioral finance, emphasizing the principle that effective financial management is rooted in clear priorities and automated systems rather than just mathematical formulas. This ability to simplify complex financial structures into actionable, high-level strategies is a key asset for an Independent Director, ensuring that board-level discussions remain focused on long-term stability and transparent fiscal responsibility.Jay offers a blend of financial integrity, strategic foresight, and a commitment to stakeholder value. His experience in guiding business owners through the nuances of financial stabilization and exit planning makes him an ideal partner for private companies seeking to strengthen their corporate governance, refine their financial roadmaps, or prepare for future transitions. Jay is dedicated to fostering a culture of accountability and innovation, ensuring that the organizations he serves are well-positioned for both immediate success and generational impact.Jay holds a BA from Pacific University, and an MA from University of Illinois, both in Economics, a Certificate in Private Company Governance from the Private Directors Association, and a Certificate in Business Metrics for Data-Driven Companies from Duke University.