Jayne Lafave
Live Event Producer @Cogent World
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WORK HISTORY
Live Event Producer @Cogent World
Atlanta, GA, US
Produce over 50 high-profile experiential marketing events annually for a leading beer and beverage client, managing diverse footprints from 10x10 to 100x100+• Serve as the primary liaison for 60+ external vendors and freelance hires, ensuring seamless event execution • Develope impactful pitch decks and event strategies, optimizing client briefs to maximize engagement within strict budget constraints
EDUCATION
Georgia State University
BA, Philosophy
Georgia State University
BA, Spanish Language and Literature
SKILLS
ABOUT JAYNE LAFAVE
At the heart of the events industry, my expertise lies in orchestrating live productions and fostering client relationships that not only meet but exceed expectations. With Cogent World, my role as an Event Producer has honed my skills in managing project budgets, timelines, and creative strategies, ensuring each event is a resounding success.My true love, sales and business development, shines through in all of the work that I do. I am a consummate salesperson - always looking for opportunities for current clients to plus up their experiential marketing campaigns, and finding new opportunities with prospective clients by learning about their needs for exceptional live events.
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