Jayme McCrimmons
Marketing & Creative Strategy | eCommerce with Purpose
- Role
- Marketing Coordinator at Swiftotter
- Location
- Springfield, MO, US
- LinkedIn followers
- 500 followers
Experience
Marketing Coordinator
Dec 2024 — Present · Kansas City, MO, US
Lead content strategy, outreach campaigns, and creative execution for a top eCommerce development agency serving brands across manufacturing, firearms, and outdoor goods. • Create high-impact content including case studies, videos, landing pages, email sequences, and social media posts tailored to eCommerce merchants • Manage multi-channel marketing campaigns, from trade show prep and follow-up to outbound outreach and LinkedIn strategy • Design branded collateral for digital campaigns, client events, and national conferences like SHOT Show and NASGW • Build and execute nurture sequences using HubSpot, supporting sales with messaging, assets, and contact strategy • Develop SwiftOtter’s voice across channels, helping the brand show up with clarity, warmth, and expertise • Collaborate across sales, design, and technical teams to align messaging with what matters to real merchantsKey platforms: Magento (Adobe Commerce), BigCommerce, ShopifyPrimary industries: Manufacturing, outdoor, firearms, and B2B eCommerce
Skills
- Non-Profit Leadership
- Event Planning
- Customer Service
- Photography
- Brand Development
- SEO
- Advertising
- Marketing
- Social Media Marketing
- Marketing Strategy
- Management
- Graphic Design
- Blogging
- E-Commerce
- Copywriting
- Social Networking
- Diversity & Inclusion
- Editing
- Social Media
- Social Entrepreneurship
- Project Management
- Public Relations
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