Jayme Knight
Consumer Product Expert | Retail Strategy | Growth Strategy
- Role
- Product Marketing Manager at Hanesbrands Inc
- Location
- Winston-Salem, NC, US
- LinkedIn followers
- 500 followers
About Jayme Knight
Jayme Knight is a seasoned marketing professional with 10+ years of consumer products and…
Experience
Product Marketing Manager
Apr 2014 — Present · Greensboro/Winston-Salem, NC, US
Manages a Hanes-branded portfolio distributed broadly across mass and online channels. Conducts market research and gathers consumer insights to concept and develop new products. Manages development and shipment risk through cross-functional partnership with product development and supply chain teams. Collaborates with sales partners on strategy and tactics for successful product sell-in with accounts.
Skills
- Strategic Planning
- Merchandising
- Forecasting
- Fashion Buying
- Program Management
- Business Development
- Quantitative Analytics
- Market Research
- Strategic Negotiations
- Relationship Management
- Strategy
- E-Commerce
- Leadership
- Volunteering
- Cross-Functional Team Leadership
- Multi-Channel Retail
- Microsoft Excel
- Project Management
- Portfolio Management
- Competitive Analysis
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