Jayme Catalano

About Jayme Catalano

I am driven by crafting and defining narrative to create and implement successful…

Experience

1. Director of Communications

   First Place for Youth

   Jun 2023 — Present · Oakland, CA, US

   Develop and execute comprehensive communications strategies to increase organizational visibility and strengthen brand reputation across multiple markets-Lead all aspects of media relations, including the creation and distribution of press releases, op-eds, and feature story pitches, resulting in consistently high visibility in national and local media coverage and audience reach-Oversee the production of high-quality marketing collateral, digital content, and impact reports for a diverse range of stakeholders, ensuring consistent messaging and brand compliance across all channels-Direct integrated marketing and publicity efforts for major fundraising and donor events, contributing to record-breaking fundraising results and enhanced donor engagement-Manage the implementation and organization-wide rollout of updated branding guidelines, including staff training and the creation of new branded materials to ensure brand cohesion-Build and maintain relationships with key media, entertainment, and advocacy partners to amplify organizational messaging and support narrative change initiatives-Enhance internal communications and talent acquisition efforts by developing recruitment marketing materials, employee testimonials, and optimizing the careers page-Utilize data-driven approaches to track communications performance, measure impact, and inform strategic adjustments, resulting in exponential growth in media reach and advertising value equivalency-Provide communications leadership and support to cross-functional teams, fostering collaboration and ensuring alignment with organizational goals-Champion a culture of storytelling and asset framing, training staff and stakeholders to effectively communicate the organization’s mission and impact.

Skills

• Creative Direction
• Consumer Marketing
• Magazine Layout Design
• Copywriting
• Web Design
• B2b Marketing Strategy
• Print Advertising
• Photography
• Marketing Communications
• Email Marketing
• Ghostwriting
• Brochures
• Newsletters
• Promotional Copy
• Posters
• Layout
• Nonprofits
• Copy Editing
• Marketing
• Creative Writing
• Marketing Strategy
• Branding
• Public Speaking
• Fine Art
• Advertising
• Public Relations
• Social Media
• Magazines
• Graphics
• Marketing Copy
• Logo Design
• Blogging
• Graphic Design
• Press Releases