Jaye Skidmore

About Jaye Skidmore

Welcome, and thanks for stopping by.With over a decade of experience in the automotive and tech space, I specialize in leading high-impact client partnerships, developing digital marketing strategies, and delivering scalable growth solutions across dealer groups and enterprise accounts. My journey spans automotive media, SaaS, and customer experience platforms allowing me to bring both a strategic mindset and hands-on execution to every engagement.Throughout my automotive journey, I’ve built my career at the intersection of innovation and impact leveraging data-driven insights to optimize inventory, boost market share, and enhance performance in fast-paced, competitive environments.I’ve successfully led full-cycle enterprise sales engagements, negotiated multi-year contracts, and worked cross-functionally to implement retention-focused and revenue-generating solutions. From managing C-suite relationships to introducing DEI partnerships on behalf of the companies I’ve represented, I believe in creating value at every level of the client experience.Most importantly, I’m passionate about shaping a more inclusive and forward-thinking future for the automotive industry. Whether through mentoring, community engagement, or championing underrepresented voices in the field. I’m committed to doing the work that creates lasting change.Let’s connect. Whether you’re here to collaborate, exchange ideas, or explore ways to move the industry forward, I’d love to hear from you.

Experience

1. Regional Performance Manager

   Impel

   Aug 2025 — Present

   Impel’s end-to-end customer lifecycle management platform enables auto retailers of all sizes and types to deliver seamless customer experiences at every touchpoint. From the website to the showroom and sales to service, it’s the only AI platform you need to grow your business. Serve as the primary point of contact for major dealer partners, building trusted relationships and driving results across sales and service touchpoints. Drive utilization and adoption of Impel’s end-to-end AI platform, helping dealers deliver seamless customer experiences from website to showroom.

Education

• Texas Southern University

  Master of Business Administration - MBA, Business

  2014 — 2017

• Southern University and A&M College- Baton Rouge

  Bachelor of Arts (B.A.), Mass Communication/Media Studies

  2005 — 2010