Jaydev Mehta

Experience

1. Senior Android Engineer

   Zee Entertainment Enterprises Limited

   Jun 2022 — Present · Bengaluru, IN

   Modules and Features majorly worked as below :Video Player: Adaptive streaming (HLS/DASH), DRM (Widevine), playback controls, mini-player/full-screen, buffering optimizations, error handling, and crash/ANR fixes.Downloads: Offline download support with queue management, progress tracking, storage optimization, retry/error handling, and seamless offline playback.User Acquisition & Growth: Onboarding flows, deep linking, app links, referral programs, and growth-focused features to improve install-to-signup conversions.ZEEPLEX: Implemented pay-per-view movie rentals, similar to YouTube Rent/Buy.Profiles: Multiple user profiles, Kids profile with parental controls, personalized recommendations.Device Management & Settings: Manage logged-in devices, sessions, account settings, and preferences.Push Notifications: Integrated personalized push notifications and campaigns using CleverTap and Firebase.Ads & Analytics:Integrated Google IMA SDK and various Ads SDKs to support in-stream and interactive ads.Resolved MOAT obstruction issues to improve ad viewability and measurement compliance.Integrated analytics SDKs including AppsFlyer, CleverTap (Native Display & App Inbox), and Mixpanel to track user behavior, campaigns, and funnel analysis.Other Integrations:Social login with Google & FacebookMobile number verification with TruecallerScale & Impact:Actively solved live production issues and optimized features for an app serving 10+ crore users.Followed clean architecture, modularization, and best Android development practices.Collaborated closely with cross-functional teams including product, design, QA, marketing, data teams, sales and global teams to deliver high-quality, scalable features.

Education

• Shree Kalapi Vinay Mandir

  Higher Secondary School, Business/Commerce, General

• Saurashtra University, Rajkot

  Bachelor of Computer Application - BCA, Computer Science

• Dharmsinh Desai University

  Master of Computer Applications - MCA, Computer Science

Skills

• Visual Basic
• Linux
• Asp.net
• Leadership
• Php
• C
• C++
• SEO
• Ajax
• Android Development
• Javascript
• E-Commerce
• Foxpro 2.6
• C#
• Rdbms
• Mobile Application Development
• Json
• Css
• Javaserver Pages (Jsp)
• Web Services
• Project Management
• Creative Writing
• Java
• Servlets
• Management
• Microsoft Office
• Jsp
• Research