Jay Borok

Technical Product Director

Role: Technical Product Director at Paramount
Location: New York, NY, US
LinkedIn followers: 500 followers

About Jay Borok

As a senior BI and data analyst, I bring many years of experience building reporting dashboards, developing analyses, working with big data, creating underlying data structures, writing SQL, improving processes and workflows, and turning data into actionable knowledge adding to my employers’ bottom line. Highlights:* Designed and developed programmatic Zone Addressable Schedules using Audience Measurement data to that reach a specific share of the market and achieving target frequency using Python and SQL that creates value for tier 2 inventory.* Develop campaign BI reporting analytics dashboards in Tableau utilizing Set Top Box data visualizing reach, frequency, impressions, cpm and audience composition that turn data into insights.* Developed Oracle based data warehouse that enabled daily statistics on traffic and revenue, with 24/7 online accessibility.Experienced in staging, transforming and working with big data; Strong SQL, PL/SQL, Skilled in ETL; Turned millions of flat file entries into database records.* Strong communicator: recognized for writing ability, presented to audiences of up to 500 with highly positive feedback, written dozens of analyses, as well as training and process documents.* BS in Finance (Rutgers University), Post Graduate Certificate in Database Design and Development (Columbia University).EXPERTISESQL, Tableau, Teradata, Netezza, Oracle PL/SQL. Python, Excel (Advanced), Access, Microsoft Office, Data Modeling, ETL, Powerpoint, Word.

Experience

Technical Product Director
Paramount
Sep 2022 — Present

Education

Columbia University
Certificate in Database Application Development and Design
2001 — 2002
Rutgers University
Bachelor's degree, Finance, General
1992 — 1997

Skills

Database Design
Tableau
Auditing
Pricing
Financial Reporting
Html
Project Management
Profit Margins
Visual Basic for Applications (Vba)
Sql
Microsoft Office
Online Advertising
Oracle Applications
Oracle Database
Solution Selling
Problem Solving
Data Analysis
Management
Database Development
Enterprise Software
Mysql
Sales Management
Telecommunications
Analysis
Python
New Business Development
Php
Javascript
Social Media
Trend Forecasting
Business Analysis
Leadership
Teradata
Vba
Financial Analysis
Quantitative Analytics
Marketing
Process Automation
Database Administration

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