Jayant Jain

About Jayant Jain

Innovative business leader with 30+ years of expertise of understanding consumer behaviour, marketing, retail trends and providing insights for development of marketing & sales strategy, branding, innovation, product development. Industry Expert in the domain of digital business transformation, Customer Experience, Loyalty. Extensive startup experience with setting up and growing knowledge and consulting companies in India and MENA regions. Worked in the best of Research, Consulting and Marketing organisations. Extensive entrepreneurial experience in starting, setting-up, managing and growing knowledge businesses in India, Middle East, Europe, USA. Have always exceeded business targets, turned around loss making divisions. Core skills span marketing, retail, research & insights, consulting and training expertise, handling large teams and P&L responsibilities. Responsible for general management, marketing and branding, business development, sales, handling key client relationships, providing research based insights, managing human resources, training and development. Visiting faculty, teaching Marketing, Consumer Research, Statistics, Consumer Behaviour, International Marketing, Branding etc, with numerous reputed Management Institutions. Eminent speaker at industry fora on Customer Experience, Loyalty, Insights. Conducted seminars, lead trainer for workshops for mid/senior management executives on Motivation, Leadership, Personality Development, CRM, Loyalty Management, Innovation, Shopper Insights, Retail Management and Rural marketing. President (2013-14) of Market Research Society of India (MRSI), Vice President (20••••13), Member, MC (20••••14) Jt. Convener of Annual Seminar Committee - 2012. Member of ESOMAR. Extensive experience in Consumer research, Insights, Data Science and Omni-channel research. Industry leader in implementation of technology in MR. Sectoral expertise in FMCG, Tobacco Products, Automotive, Healthcare / Pharma, Telecom, Education and Retail sectors. Methodological expertise in Innovation, Loyalty, CRM, Sensorial Research, Semiotics, Segmentation, Trend Modelling, Big Data Analytics, Product Design & Development.

Experience

1. Vice President, Marketing & Customer Services, Head Loyalty & Shopper Insights

   Reliance Retail

   Jun 2015 — Present · Navi Mumbai, IN

   A corporate leadership position, part of the centralised Marketing & Customer Services function, custodian of consumer knowledge to support all Reliance businesses in Retail, E-Commerce, Petroleum and Telecommunications sectors. M & CS supports, all companies of Reliance Retail, Petroleum, Jio and JVs under Reliance Brands for instituting and implementing programmes for enhancing and managing Customer Experience, Marketing Strategy, Consumer Research and Insights, Branding, Advertising, Digital Marketing, Omni-Channel marketing / sales, e-commerce initiatives and as an Internal high level strategy think-tank and advisor and brings integration across companies and brands for the Corporate Brand.

Education

• Our Lady Of Perpetual Succour High School, Mumbai

  S.S.C

  1975 — 1983

• Sydenham Institute of Management Studies, Mumbai

  PGDBM, Marketing, Management

  1990 — 1992

• Wilson College, Mumbai

  H.S.C, Science

  1983 — 1985

• Institute of Science, University of Mumbai

  B.Sc., Physics,, Stood First in the Physics Stream

  1985 — 1988

• Institute of Science, Mumbai

  M.Sc (I), Electronics

  1988 — 1990