Jayant Pratap Singh

Product Manager @The Indian Express

Introduced differentiated experiences like ad-lite on the website for paid subscribers. 2.Defining project scope, goals, and deliverables using Agile/SCRUM Methodologies to ensure consistency with Company strategy and commitments3. Conducted an analysis of organic traffic in relation to core web vitals and implemented corrective actions accordingly resulting in a good CVV score.4. Led the Development of Lok Sabha Elections Related product pages which contributed to a single days PVs 20 Million on the result day and 35 Million (Overall) 5.Ideated the Engagement driven projects on Indian Express including Recommendation Units resulting in Pages/Session improved from 1.3 to 1.45. Launched a personalised/customisable News Page( My Express) based on the users implicit/Explicit interests and topics 7. Developed and executed an ad monetization strategy, optimizing ad placements and targeting to drive significant revenue growth.8. Gathered customer feedback via survey, call, email to understand their pain points.9. Supporte Sales and Brand teams for Events, Client Meetings and Presentations10. Responsible for traffic growth and user engagement of indianexpress.com