Jaya Krishna Khandesh
Sr. Digital Marketing Campaign Specialist | Search Arbitrage Media Buyer | Performance Marketing | Scaling Profitable Campaigns | Google Ads | Microsoft Ads | Meta | Native
- Role
- Online Campaign Specialist at Clicksco
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Jaya Krishna Khandesh
Result-driven Senior Digital Marketing Specialist with 10+ years of experience in performance marketing, search arbitrage, and multi-channel media buying. Expertise in Google Ads, Microsoft Ads, Meta Ads, and Native platforms. Strong hands-on experience with Generative AI tools for campaign creation, optimization, and automation. Proven track record of managing large-scale budgets, handling high-volume campaigns, and consistently achieving strong ROI across global markets.Core Skills· Google Ads, Microsoft Ads (Search, Display, Video)· Performance Marketing & Arbitrage Media Buying· Programmatic Advertising & Media Buying· Meta Ads (Facebook, Instagram), YouTube Ads· Native Ads (Taboola, Outbrain)· SEO (On-page & Off-page)· Google Analytics & Conversion Tracking· Keyword Research (SEMRUSH, Keyword.io)· Campaign Scaling & Budget Optimization· Generative AI Tools (ChatGPT, Gemini,)· Client Communication & Reporting
Experience
Online Campaign Specialist
Sep 2020 — Present · Hyderabad, IN
Managed high-scale search arbitrage campaigns across Microsoft Bing Ads and Google platforms- Handled monthly budget of in Microsoft Bing Ads search media buying- Managed programmatic campaigns with a monthly budget of Achieved consistent ROI of 30%–40% in Bing Ads campaigns- Delivered ROI of 40%–50% in programmatic media buying campaigns- Managed 10–15 Bing Ads accounts with ~200 campaigns per account- Managed 5–10 programmatic accounts with ~100 campaigns per account- Executed Google Display campaigns across multiple accounts with strong performance outcomes- Scaled campaigns across US, UK, and European markets- Performed advanced keyword research, bid optimization, and A/B testing to improve performance- Optimized budget allocation and traffic sources to maximize revenue and efficiency.
Education
Vijay High School
Secondary School Certificate (SSC), High School/Secondary Diplomas and Certificates
2004 — 2005
Nishitha College of Engineering & Technology
Bachelor of Technology - BTech, Electrical, Electronics and Communications Engineering
2007 — 2011
Aurora's PG College
Master of Business Administration (M.B.A.), Business, Management, Marketing, and Related Support Services
2012 — 2014
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