Jay Tocco
Account Manager, Content & Digital Marketing
- Role
- Account Manager, Content & Digital Marketing at J&r Marketing
- Location
- Providence, RI, US
- LinkedIn followers
- 500 followers
About Jay Tocco
Impact-driven B2B marketing leader with 7+ years of experience building growth-focused content and digital programs for SaaS and technology companies. I specialize in translating complex products (AI, cybersecurity, compliance, identity, and professional services) into clear, high-converting messaging across SEO, social, paid campaigns, and demand generation. Proven track record partnering with sales and product teams to drive brand authority, increase qualified pipeline, and turn content into measurable revenue impact.
Experience
Account Manager, Content & Digital Marketing
Sep 2024 — Present · Smithfield, RI, US
Lead organic social media and content marketing strategy for B2B and service-based clients• Manage client relationships and translate business goals into digital marketing plans• Own organic social execution across LinkedIn, Instagram, Facebook, and TikTok• Build and manage content calendars, roadmaps, and publishing workflows• Collaborate with design, video, SEO, and development teams on campaign execution• Produce short-form video, carousels, and educational content• Analyze performance metrics to optimize engagement, reach, and content strategy
Education
Massachusetts College of Liberal Arts
Bachelor of Arts - BA, English Communications - Broadcast Media
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